Thought leadership microsites. BCLP.
Creating for Bryan Cave Leighton Paisner a dynamic component rich set of microsites that provide insights from expert lawyers considering the latest trends, risks, and areas of opportunity.
The challenge
BCLP’s marketing team tasked me with evolving their digital presence, building on the foundation established during the Emerging Themes project. The goal was to move from a Foleon-based solution to a more flexible, web-optimised platform powered by Magnolia CMS.
The Solution
We developed a flexible, responsive template structure within Magnolia CMS, allowing for seamless content updates and scalability. The design adhered to WCAG accessibility standards, ensuring a user-friendly experience. We collaborated closely with BCLP’s brand and IT departments to align the microsite with the firm’s refreshed branding and messaging.
The Result
A user-friendly & flexible design solution. Designed to empower the marketing team.
A clearer, more intuitive user experience
WCAG compliant design system
A modular and scalable foundation for continued evolution
